To create marketing materials to help Dan’s Camera City easily communicate information about DJI Aerial Imaging Drones.
Dan’s Camera City is a retailer specializing in camera equipment and photographic processes. Their goal was for the customer to learn as much about the DJI Drones as possible before the need for a sales associate.
In order to easily communicate information about their drones, I simplified and organized the specs into more understandable and digestible terms and visuals. The marketing package includes signage for the outside of the display case, an in-case spec display, a takeaway brochure and supporting social media imagery.